The Brand Anti-Fragility Movement
#74 Reader subscription dollars are carrying democracy right now. More brands are avoiding it altogether
Welcome back to TracingVRL, the COVID-inspired project that tracks the information going viral. If you’re reading a forwarded copy, but would like to subscribe, you can do that here ⤵️.
Dear Reader, I’ve been covering the *spaghetti beat* that is COVID misinformation for four years, and it’s really starting to gel. This vortex is picking up speed. ‘Tis a good time to upgrade to paid as we approach the November election (offer expires May 25):
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